Coca-Cola FM
In Summer 2012, we helped Coca-Cola enter the heart of Brazilian teens by putting sounds and music where they least expected it: inside the bottle.
Case Studies
Coke Zero Candid Camera
What’s the likelihood of getting your party started in the midst of grocery shopping? While picking up some McDonald’s? Or having your restaurant tab being picked up by a stranger? Getting home by helicopter? Pretty close to zero, right?
Burn Loop Machine
In 2010 Burn, the Swedish high-energy drink, sponsored the electronic tent at Brazil’s largest music festival: Rock in Rio. Possible Sao Paulo was challenged to make a mark in this very competitive environment—in which dozens of brands and huge international music stars elbow each other for the attention of media and the audience.
Coke Zero Prove the Impossible
Zero sugar. Great Taste. That combination probably sounds impossible to teens, so Coke Zero needed a brand boost among that vital demographic.
Coca-Cola Open Happiness
Open a bottle of Coke and feel happy and refreshed—that’s the simple proposition behind our wildly successful digital campaign in support of Coke’s “Open Happiness” marketing campaign.