During cough, cold, and flu season, Facebook status updates and tweets that say things like “feeling like crap, ugh!” become the norm. What if there were a way to take this information and use it as an opportunity to connect with your sick friend?
By Jonathan Richman, September 14 2011
You can’t have it all in life. You certainly can’t have it all when it comes to your digital marketing. It all comes down to choices. If you want one thing, you might have to sacrifice another.
Jonathan Richman was featured in the “Why Drug Companies are Shy About Sharing on Facebook” story for NPR’s All Things Considered.
By Jonathan Richman, August 23 2011
Recent changes made by Facebook eliminated a special exemption given to pharma and healthcare pages, which allowed them to block all commenting on their Wall posts.
By Jonathan Richman, August 15 2011
Today is the day that many pharma and healthcare companies that like their Facebook Pages hoped would never come. Remain calm.
For those who follow this blog, you probably know that I’ve talked about where I see healthcare headed in the future. In particular, I’ve talked a lot about how digital technology will change the way healthcare is delivered in the future and will ultimately be what makes us more successful at preventing, treating, and curing diseases.
Possible Worldwide’s Director of Social Media, Jonathan Richman, was selected to give a presentation at this year’s SXSW Interactive titled “Your Computer is the Next Wonder Drug”